It was three o’clock in the morning and our brightness was enlightening the world. Jane hailed a waiter in the middle of her tirade and she ordered her twelfth milkshake. She would make up a flavor, “blue cotton”, “fricking low blow”, “rue des Arts”, and the waiter would bring it to her. She insisted that I tried the “rue des Arts”, that she found highly original, a little desperate in its composition, intoxicating if given a chance. I told her that indeed, you could feel the taste of sensibility. With some molecules of sense introduced at optimal dose and at favourable moments, any good chemist could have turned that fluid into a drug. That is when Jane pointed out to me that I was an award-winning artist and a brand specialist who graduated from HEC Paris, and that excluding the enchanting territories of my imagination, I had already lived in at least ten cities and four continents: she could not think of a better chemist than me. I agreed. Jane found my idea of sense and sensibility very fascinating and, without my knowledge, dashed to the trademark registration office. Unlike the novel she then made out of it, that fricking low blow never made history.
Ever since that night, J • Wamal a.k.a Jo established a creative laboratory where art is transformed into a drug, by bringing back sense in a world of sensibility, strategy in a world of emotions. Jane Austen could keep the brand P:S • Sense & Sensibility, P:S • Arts & Entertainment was born. To preserve the artistic DNA, from media strategy to website development including public relations, the professionals that contribute to P:S • Arts & Entertainment are all artists from a variety of disciplines.
To become part of our story, to order a milkshake or for any other reason, contact us at firstname.lastname@example.org. We are looking forward to hearing from you!